Tip Sheets
Need a bit direction?
- How do you write a good press-release?
- How do you make social media work for your organisation and which ones do you go for?
- How do you start collecting audience data and what do you actually do with it?
- and much more...
GANE offers free Tip-Sheets on a wide variety of subjects to help you on your way.
Please find below a list of free Tip-Sheets on various audience development and marketing subjects.
Audience Research
What you do, why it's important and where to start. Download Tip-Sheet
CRM - customer relationship management
Customer Relationship Management is a way of learning more about your audiences’ or customers’ needs and behaviours in order to develop stronger relationships with them. Download Tip-Sheet
eCommerce
Tips on how to start selling your goods online. Download Tip-Sheet
Family friendly campaigns
When considering how to make our venues and events more accessible and welcoming to family audiences, it is important to consider the whole experience of family attenders, from the decision to attend an event right through to the event itself. Download Tip-Sheet
Jargon Buster
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04 August 2010
Audience development and Marketing speak and what it all means in normal English... Download Tip-Sheet
Promote your Website
Increasing traffic to your site should be a serious consideration for your marketing plan.This Tip-Sheet includes some of the ways you can promote your website. Download Tip-Sheet
Social Networking
Facebook, Twitter, Flickr, Youtube and all those other Social Media platforms and how they can help your organisation. Download Tip-Sheet
Tourism audiences
Evidence suggests that tourist audiences want the same experience as local audiences: the trick is ensuring that they know what is on offer…Collaborate with other aspects of the visitor’s experience and consider where and what tourists do when visiting your area. Targeting key businesses and attractions towards establishing a collaborative promotion and marketing opportunity can increase your presence at various other visitor attraction sites. Download Tip-Sheet
Web development
An overview on how to create and plan an effective website. Download Tip-Sheet
Write a good Press Release
Grab the attention of the journalist! Download Tip-Sheet
